Ahead of the Apple Music exclusive stream of the documentary ‘808’ set for Dec. 9, Apple has tweeted a new trailer for the film that focuses on Roland’s iconic TR-808 drum machine. ‘808’ was originally shown at the 2015 SXSW Film Festival and is just shy of 7/10 stars on IMDb as of this writing. Atlantic Records…
via Apple shares new trailer for Apple Music exclusive documentary ‘808’, releasing Dec. 9th — 9to5Mac
I got to watch a series recently on PBS broadcast TV called Soundbreaking. It was a really interesting survey of pop music since WW2 with more interviews and details from contemporary and current music producers. It was sponsored by George Martin (the music producer par excellence) or I should say his philanthropic organization to celebrate all the hard work people do at the studio, behind the mixing consoles to make the works that get sold and now downloaded afterward. One segment of Soundbreaking focused in on the Roland RS-808 Rhythm Machine and how it was adopted by independent musicians to make sounds nobody had heard before. The company had intended it to be for independent musicians to create rhythm tracks for demos they would record and present to execs at publishing outfits. Just goes to show you how an unintended consequence can be a beautiful thing. I’m really looking forward to this documentary and hope it’s as good as the Soundbreakering series on PBS.
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