2WAY Q&A: Layar’s Maarten Lens-FitzGerald on Building a Digital Layer on Top of the World

Image representing Layar as depicted in CrunchBase
Image via CrunchBase

Lens-FitzGerald: I never thought of going into augmented reality, but cyberspace, any form of digital worlds, have always been one of the things I’ve been thinking about since I found out about science fiction. One of the first books I read of the cyber punk genre was Bruce Sterling‘s “Mirror Shades.” Mirror shades, meaning, of course, AR goggles. And that book came out in 1988 and ever since, this was my world.

via 2WAY Q&A: Layar’s Maarten Lens-FitzGerald on Building a Digital Layer on Top of the World.

An interview with the man that who created the most significant Augmented Reality (AR) application on handheld devices Layar. In the time since the first releases on smartphones like the Android in Europe, Layar has branched out to cover more of the OSes available on hand held devices. The interest I think has cooled somewhat on AR as social network and location has seemed to rule the day. And I would argue even location isn’t as fiery hot as it was at the beginning. But Facebook is still here with a vengeance. So wither the market for AR? What’s next you wonder, well it seems Qualcomm today has announced it’s very own AR Toolkit to help jump start the developer market more useful, nay killer AR apps. Stay tuned.

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Published by carpetbomberz

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